The Semiconductor Group of Hyundai Electronics Industries held its Better than the Best (BttB) festival, a celebration of the first anniversary of its merger with LG Semicon. Running from August 19 to 30, the BttB festival was the first integrated event for all units of the Semiconductor Group in Ichon, Chungju, and Gumi since last year”s merger. All employees of Semiconductor Group participated in the festival, thereby strengthening the relationships between the various business units and production lines. The 12-day festival consisted of various team-building events such as joint picture painting, a match-making party, a photo contest, and more. Mr. Sang Ho Park, President of the Semiconductor Group, participated in the dance contest and added to the fun by arm wrestling with some of the employees. The festival events were held by each business unit in Seoul, Ichon, Chungju, and Gumi and were organized under the following themes: BttB, To Be One BttB, Me First Challenge! BttB The slogan of Better than the Best represents Hyundai”s strong intent to become the leading supplier in the semiconductor industry by 2002, as a result of leveraging the synergistic effects of the merger. The purpose of the BttB festival was to integrate the different cultures of each business unit and promote a sense of unification under the goal of becoming better than the best.”
