Seoul, Korea, June 12, 2003
hynix Semiconductor Inc. (“hynix”, www.hynix.com), announced today that its Organic Electro Luminescence (EL) Driver IC is now available, full-scale volume production will begin in July. Co-developed with Orion Electric Co. Ltd, a local Organic EL producer, the new Organic EL Driver IC, a passive matrix product, has 96 x 64 resolution and features the industry’s first real 4,096 color for exterior display screens in mobile telecommunication handsets.
Currently, the mobile handset exterior display screen market is dominated by color driver IC’s featuring a 256 color display. With the first real 4,096 colors for displays, hynix anticipates rapid market growth and transition to their Organic EL Display. With the introduction of the new device and with its early market penetration, hynix expects to achieve the leading position in the fast growing Organic EL market, which enables hynix to secure design technology for producing Active Matrix products and passive 65K color and 260K color products in the near future.
In addition, the innovative design of the Organic EL facilitates and simplifies the manufacturing process of Organic EL modules and mobile handsets by integrating SRAM, Controller, DC/DC Converter, COM Driver and SEG Driver in a single chip. hynix expects the global Organic EL Driver IC market to reach US$ 83 million this year and plans to achieve more than 10% market share in the Driver IC market.
