SK hynix Unveils ‘Talent hy-way,’ an Innovation in the Recruitment Paradigm: ‘Paving the Way to the Future, Beyond Borders and Regions’

SK hynix has unveiled its new integrated recruitment strategy, “Talent hy-way,” designed to connect global, regional, and AI-driven capabilities, formalizing its talent acquisition system and strengthening future competitiveness. 

The strategy reflects the company’s commitment to seizing the critical window for securing top-tier talent. By establishing its own distinct recruitment brand, SK hynix aims to build a “talent highway” that more quickly connects the company with outstanding candidates worldwide. 

‘Talent hy-way’: Unlimited Pathways Toward Talent 

“Talent hy-way” represents SK hynix’s recruitment strategy, conceptualized as a “dedicated express route” that enables top global talent to reach their career goals at SK hynix rapidly and efficiently. 

To bring this vision to life, the company is rebranding its existing experienced-hire brand, renaming “Monthly hynix Talent” as “Monthly hy-way.” Expanding beyond a hiring structure centered primarily on experienced professionals, SK hynix is shifting to a year-round recruitment system that encompasses both entry-level and skilled technical roles. In addition, the company is overhauling operations to allow qualified candidates to apply without restrictions on timing or application channels. 

SK hynix is also enhancing accessibility to recruitment information. The existing careers website has been revamped as the “SK hynix Talent Hub,” providing a centralized location for candidates to access job descriptions, application guidelines, and the latest hiring news. 

These changes to the recruitment system are expected to generate synergy with the recent influx of talent into the semiconductor industry. Amid a virtuous cycle in which top science and engineering graduates are increasingly entering the semiconductor field, SK hynix aims to further strengthen its image as the prime destination where aspiring talent can come together. To actualize this vision, the new strategy will be driven by three core pillars: securing global talent, expanding regional bases, and advancing AI-based recruitment. 

Global: Expanding the Pool of Talent Beyond Borders — Where Global Intellect Converges at SK hynix 

To push beyond the technological limits of semiconductors, SK hynix is strengthening its global recruitment activities, focusing on securing top-tier talent from overseas. 

The company plans to roll out a series of initiatives, including campus recruiting at major universities in the U.S. and Japan, a global internship program for international students, and a global forum to foster technical exchanges with research professionals in the Americas. Furthermore, starting in March, all postings will also include job descriptions in English, increasing accessibility for international applicants. 

Regional: A Nationwide Talent Network — Strengthening Talent Discovery and Industry-Academia Collaboration 

SK hynix is accelerating its efforts to strengthen regional talent networks, aiming to secure comprehensive access to top talent nationwide and to provide a more robust information network for local university students. 

In March, the company will launch a “Nationwide Talent hy-way Tour” focused on regional campuses. The tour will offer in-depth one-on-one consultations to more accurately assess job fit as well as showcase new engagement initiatives such as the “AI Dream Bus,” which provides an immersive virtual experience of a semiconductor fab interior to enhance prospective applicants’ understanding of various roles. In the second half of the year, the company will host regional Tech Day events to facilitate technical exchanges between current employees and students. 

Finally, SK hynix plans to strengthen industry-academia partnerships with universities across the country to support local talent in their journeys toward becoming world-class semiconductor experts. 

AI: Understanding Talent With Technology — Advancing AI-Driven Recruitment Processes 

SK hynix is also driving recruitment innovation through AI. Since the second half of 2025, the company has been operating “A!SK,” an AI-powered video interview system. “A!SK” provides candidates with an opportunity to showcase their logical thinking, problem-solving skills, passion, and potential — qualities that are often difficult to convey through resumes and cover letters alone. This approach helps discover talented individuals who might have been overlooked by traditional hiring methods. Moving forward, SK hynix plans to continuously advance its AI-based recruitment processes, providing more applicants with opportunities to unlock their full potential while broadening its ability to identify and attract diverse talent on a global scale.  

SK hynix’s recruitment innovation is an ongoing journey. “Talent hy-way” is more than just a slogan; it is a strategic initiative designed to ensure the long-term sustainability of South Korea’s semiconductor ecosystem. 

Through ‘Talent hy-way,’ we hope talented individuals around the world can advance forward and fully realize their potential,” an SK hynix recruiter emphasized. “The company will leverage AI-powered recruitment innovation to discover future talent beyond regional and national boundaries, and nurture them as key competitive assets for the company.